The Rebel Hackers

The District 13 rebels are at it again! Yep, getting their rebellious, little mole hands on TheCapitol.PN once again, and getting the fandom all apoplectic…again. Perhaps “apoplectic” is the wrong word? Maybe concerned, or attentive, maybe excited could work in a pinch? Whatever word works best for you individually, hold fast to it and run!

This is not a new phenomena though, i.e, we’re no…

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TRAILER REACTION: Our Leader The Mockingjay

TRAILER REACTION: Our Leader The Mockingjay

The first traditional trailer for THE HUNGER GAMES: MOCKINGJAY PART 1 is finally here!

That means two things:

  1. Congratulations Glenn, the winner of our Third Anniversary Guess The Trailer contest! He won a Catching Fire fan camp poster signed by Josh Hutcherson, Sam Claflin, Jena Malone, and Jeffrey Wright!
  2. OMG IT’S TRAILER REACTION TIME!

So watch the trailer again and prepare for pure, exuberant…

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The Mockingjay Part 1 Teaser Trailer is Here! And We Can’t Stop Watching.

The Mockingjay Part 1 Teaser Trailer is Here! And We Can’t Stop Watching.

It finally happened! The Mockingjay Part 1 Teaser Trailer was released and it blew us away. Why not watch it a few more times?

At only a minute long, this definitely is a TEASER trailer. But we got our first confirmed footage!  And glimpses of District 13, 8, and maybe District 2?. Plus our first look at Cressida, Beetee in a…

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Mockingjay Product Campaigns: (Fictional) Worst Case Scenarios

Mockingjay Product Campaigns: (Fictional) Worst Case Scenarios

Today, we’re going to be positive and grateful. For what, you ask?

Though we’re still confused about why the Katniss ad for Always exists, today we will show our thanks that some other character-specific ad campaigns DON’T exist, even though they’re surprisingly more relevant to the story than tampons.

At least we’ve not yet seen…

INSERT PEETA'S FACE HERE. (Because Photoshop is not cooperating!)

INSERT PEETA’S FACE HERE. (Because Photoshop is not cooperating!)

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Fandom— Recognize

Fandom– Recognize

credit to - turntherightcorner.com

credit to – turntherightcorner.com

San Diego Comic Con 2014 is in full swing, and the Internet is a buzz with all things Benedict Cumberbatch, Marvel, Hobbit-y, Game of Thrones-y and oh yeah– Lionsgate-y. I’m one of the sad few who is not attending the convention, and frankly will probably never attend, because crowds of that magnitude give me the heebie-jeebies, and trust me when I say this– you…

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Making Brand Partnership Fan-Friendly (And How To Screw It Up)

Making Brand Partnership Fan-Friendly (And How To Screw It Up)

Yesterday at Comic Con, I was following the tweets coming out of the Community panel.  Community is a smart, irreverent tv comedy set at a community college (with very questionable academic credentials). The clever writing and pop culture in-jokes meant it attracted only a niche audience. It’s never had high ratings, but has a very engaged, social-media savvy viewership.  With low ratings, every…

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Katniss Everdeen and Girls Who Obviously Do Things #LikeAGirl

Katniss Everdeen and Girls Who Obviously Do Things #LikeAGirl

Dear ladies,

In case you didn’t already know it, we’re gross. So much so that the whole advertising world is busy telling us how gross we are in an effort to help us conceal our unholy level of disgusting, because we should totally be ashamed!

These companies sell us (and in part help create) our insecurities. But don’t worry! Then they empower us! How, you ask? By making us feel insecure about…

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Social Sentiment and the Samsung Mockingjay Deal

Social Sentiment and the Samsung Mockingjay Deal

As we start the WEEK OF THE MOCKINGJAY TRAILER RELEASE, many questions remain:

Is it a full trailer, or another one of the propaganda videos?

When can I watch it on my Samsung Galaxy Amazing Awesomeness Tablet/Phone?

When is it actually going to be released online?

Well, none of these questions have been officially answered yet, but there are a few good leads.

While Lionsgate in their press…

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Applicability, Schapplicability: More Mockingjay Musings

We’ve got BONUS guest posts for you this week! Check out another Mockingjay musing from Satsuma, who sees plenty of opportunity of historical parallels in the final two films!

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Here I am, trying to make more predictions about the MJ movies. My last post dealt with their possible approach to romance. This one focuses more on the politics.…

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Awhile back, like a couple of years ago– I wrote about the prospect of The Hunger Games…

Awhile back, like a couple of years ago– I wrote about the prospect of The Hunger Games utilizing the tried and truth money-making method of product placement. However, now that a few major companies have made brief, and lasting partnerships with the franchise (Cover Girl, Subway) I’m struck with the thought again of “what if?” In the case of the most recent news of Lionsgate having sold the…

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